Aurielle Cosmetics
The Challenge
Engagement was on the decline, and younger audiences were not responding. Previous marketing lacked alignment and authenticity. They needed a clear social voice, modern creative assets, and strategic campaign planning to re-engage the market.
Our Approach
Our team’s research included audience behavior, market trends, and competitor analysis, which informed a strategy emphasizing compelling storytelling, strategic influencer tie-ins, and conversion-driven advertising.
